Academy of Chiropractic Personal Injury & Primary Spine Care Program

Quickie Consult 275

From the Desk of Dr. Mark Studin
Academy of Chiropractic
Preamble: Many of the issues I bring to you are very small, yet each issue is just that, an issue. If you take care of the small issues, then you will be able to build and more importantly, focus on the bigger issues...a larger practice and more family time.

"My CV is Making Me Money"

I received the today from Dr. Ralph Latyschow in New Jersey:
 
WTF………………

Over the years Mark and I have always exchanged barbs in a very professional manner.  You have to live in the New Jersey /New York metropolitan area to really get the gist of it at times.  However, I was recently updating my CV on the marketing site,www.USChiroDirectory.com, and upon conclusion I began to check “View Doctors Credentials” to see what my colleagues had posted on their pages and also to be nosey.    Not once, not twice, not three times, but EIGHT of the “see doctors credentials” I hit an “error” message came up that simply read, “this doctor’s CV is not yet posted online.” This is when the WTF moment struck and I thought this web site sucks. I cannot believe that this web site is not yet had the bugs worked out.

After firing an e-mail to Mark which I must admit was not the kindest one I was put into my place rather tactfully by Mark.  It not the US Directory's at fault ….it is my fellow colleagues who in business terms are LEAVING MONEY ON THE TABLE.

So doctors….WTF……I am telling my attorneys to refer to this site if they need to find a practitioner in their area and all they are getting, “this doctor’s CV is not yet posted online” from the rest of you. Basically, you are screwing me and yourself in short order because MY attorneys are going to the site to find nothing and ending up looking elsewhere.

If you have not already done so get your CV in order.  You will be impressed as to how much you have completed over the years if you take the time and effort to sit down and gather all the post graduate classes you have completed.  Then send it to Mark so that he can  take it apart and have  you put it back together again if you are his client. Don’t worry it only took me three tries. Once you are done you will be blown away. And so are the attorneys. Trust me on that as that document has made me MONEY.

Once you have it perfected then cut and paste it onto the Directory web site. Its that easy.

Doctors, we either sink or swim as a team and I want to be part of that team that rises above the rest.  Let's get to work.
 
Ralph Latyschow DC
 
East Brunswick NJ

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