Academy of Chiropractic
Quickie Podcast 1241
Marketing 155 G
Preamble: Many of the issues I bring to you are very small, yet each issue is just that, an issue. If you take care of the small issues, then you will be able to build and more importantly, focus on the bigger issues...a larger practice and more family time. -Mark Studin 2006
"Should I join the State Trial Lawyer's Association"
Guest Dr: So, the question I have for you is you recommended joining the local state, a trial lawyers association. And I've looked into doing that and I've got the paperwork in moving and I just had lunch with a local plaintiff attorney that represents quite a few of my patients. And then I also reached out after this conversation to another attorney. Their feedback to me was to withdraw my application as soon as possible because the leverage that I bring as a treating doctor is that I'm unbiased. And they said there is no way that this is going to look unbiased. And they said it will be used against you and it's going to make them feel reluctant to put me on the witness stand.
Dr. Studin: So here's the thing, I don't recommend that you join the local trial lawyers association of bar association. I recommend that you support them by being an exhibitor, some of their, uh, present programs, sponsoring some of their programs so that you're in their presence but not a member of their organization. Big difference.
Guest Dr: Okay. Well, they told me that in order for me to be an exhibitor, I had to become an Alliance member, which is there that term, those are their rules.
Dr. Studin: Yeah, which is unusual. Most organizations will allow you to exhibit as a vendor, and not be a member. So, I would let them know that you would like to exhibit as a nonmember for the simple reason that it'll create an unfair bias and that'll preclude you from doing that. And at the end of the day, it's always about the money. They're going to take your money.
Guest Dr: So then, so if they could take my money and then preserve my reputation at the same time, it's a win win.
Dr. Studin: Yes. God. Yeah. You can't, you can't be a member or trial lawyer. The trial lawyers represent the injury. The defense lawyers represent the carriers in our world. So, you can't, unless you're going to join both organizations, and that's what I was there, which is balanced.
Dr Studin: Okay, but why do you want to go to the father with the defense? One, you're not going to get any work from it. And two, you're going to get nausea from a lot of stuff. They do, but it's okay if you want to do that. If you want to do some defense work, that's perfectly fine also. But I would look to be an exhibitor, and no one could fault you for being exhibitor, for trying to, you know, get more business. I mean, that's just, that's just the way of our country.
Guest Dr: Okay. All right. You answered my question. Thank you very much.