Academy of Chiropractic Personal Injury & Primary Spine Care Program

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From the Desk of Dr. Mark Studin
Academy of Chiropractic
Preamble: many of these issues are small, yet each issue is just that… an issue. If you take care of the small issues, then the larger issues often take care of themselves and you can focus on the larger issues… a larger, more profitable practice and more family time.

“$10,000 Offer to $712,000 Verdict”

Rhetoric is OK, but verification is hard to argue with, no matter your belief system” Mark Studin 2017

This was sent from Josh Johnston in Denver, CO 3 days ago and should be shared with every lawyer who questions the validity of what we do. This story is consistent in all 50 states. Share this with your local lawyers as it is a typical scenario.


So here is the most exciting case of the year, with several more trials lined up.  It feels like we are going from zero to sixty mph in terms of trials; therefore, it so important that people do not get lazy.  I started learning academy of chiro stuff at the end of 2013 and slowly started attorney meetings in February 2014, and growing from there.  My point is basically zero trial experience and no trials 3 ½ years into this so one would think that none go to trial, but then had one trial 2 months ago, one this week, and about 4 more coming down the pipe…. So be prepared as not all cases settle!

For 2 years I have been educating a large firm in Denver that does television, radio, all a lot of other advertising and they are a very good firm. Most of the attorneys don’t pay attention, but there was one attorney there that likes me and has sent me 3 or 4 cases.  Each case about $7,000 average so not bad considering all I do is flier meetings with them, probably 9 meetings in couple years.  As I said the owner of the firm knows nothing about me, never comes to meetings.  Usually the meeting are 90% paralegals, one of whom was in a crash and came to us for treatment about 3 months ago. Needless to say, I was persistent and “stayed the course” as prescribed in the program. 

The attorney called me in March 2017 with a female patient who had $34,000 in medical bills (PT, chiro, some injections, etc.) and the offer on the table from the insurance company (State Farm) was $10,000.  He called asking me if I could figure out what was going on, why she was not any better and from his end try to figure out what he had, if anything at all.  Therefore, she starts with $34,000 in back medical bills not including attorney fees by the time I see her.

The cervical MRI is negative as interpreted by a fellowship trained neuroradiologist who I love working with… BUT… he missed a C5/6-disc herniation.  I call him and ask him to look at it, he amends his report and we have documented C5/6 herniation.  Motion radiographs ordered full spine with Spine Metrics, AOMSI noted at C1/2 and subfailure at a couple levels in the neck.  Typical of what we see… missed herniation, ligament damage significant, and the patient is 12 months+ post-crash with no improvement in symptoms, no real diagnosis, but she does have $34,000 in worthless medical bills….

We have treated her since March. She had her most recent visit with me four days before trial and she told me that they were going to offer about $60,000, but that would only put about $2000 in her pocket which was not enough to pay for future care. But my opinion was WOW…not bad that as we went from $10,000 to $60,000 with our workup (and had a media branch block done). The lawyer wisely said no and took it to trial.

We went to trial and I served as the main expert on Monday describing everything about trauma, disc herniation, ligament injury, permanency, future care, some crash reconstruction. The pain management doctor on Tuesday basically diagnosed facet disorder and talked about injections. The highly regarded female medical doctor that works for the insurance company went on after him and basically said that everything we do is of course nonsense and the attorney did get her to admit on the witness stand that she thought that chiropractic was basically witchcraft.

Verdict came out Wednesday night $512,600 plus $200,000 in interest, for a total of $712,000. Needless to say, this stuff works in court. This was the biggest case that the law firm has won in over a year. 

Posts have been going out to the entire legal community in Denver and I have heard talk that this will be precedent setting and I am the center of the reason why. The attorney sent me a text saying “It’s an amazing verdict…. It’s really, really good.” I just got a text 30 minutes ago from the main plaintiff attorney that said “$512,600 verdict plus interest. All against All State. Most of the money is for future treatment. Big win for patient”

So anyway, thanks for all your help in learning this stuff there is not a chance in the world that this type of work was remotely on my radar 3 years ago. And I guess I will finish with the good news is that of course all our bills will get paid, plus I will get paid $3000 for testifying, glad to know that Allstate will be writing me a check for $3000 for kicking their ass.

Josh Johnston, DC

Denver, CO



Adjunct Associate Professor of Chiropractic, University of Bridgeport, College of Chiropractic
Adjunct Professor, Division of Clinical Sciences, Texas Chiropractic College
Educational Presenter, Accreditation Council for Continuing Medical Education Joint Partnership with the State University of New York at Buffalo, School of Medicine and Biomedical Sciences

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