Academy of Chiropractic Personal Injury & Primary Spine Care Program
Quickie Consult 674
Lawyers and Medical Specialists Meetings 54L
From the Desk of Dr. Mark Studin
Academy of Chiropractic
Preamble: many of these issues are small, yet each issue is just that… an issue. If you take care of the small issues, then the larger issues often take care of themselves and you can focus on the larger issues… a larger, more profitable practice and more family time.
“The Practice of Law Business Model is Upside Down”
Over the past year this statement has been market tested to approximately 20,000 attorneys nationally, of which I have personally communicated with at least 3,000 lawyers. In every presentation I personally presented upon making the statement you could hear a collective hush of the room and everyone’s eyes were laser locked on me, hanging on every word. Lawyers know they have a problem, they just haven’t been able to figure it out and this is a national phenomenon.
This single statement, which is part of the magic language is one of the most effective ways to break down barriers and get lawyers to not only listen to what you are saying, but to hear you as well. More importantly, it is a critical vehicle to get the attorneys to be willing to both hear and understand your message about the contemporary state of affairs within the carriers.
Lawyers have been duped by the carriers to function in a certain paradigm in their business and that model has been a windfall profit for the carriers at the expense of the lawyers. The brilliant part about this maneuver by the carriers are the lawyers, no matter how smart they are, they still don’t recognize the circumstance they have put themselves in and fight to maintain the failing business model that the carriers want them to.
Many lawyers are incredibly smart, to the point where they have blinders and do not want to hear what you have to say. My answer to those attorneys is “next!”
This is no different than walking into a 10-story building that’s on fire and having to knock on every door to alert every tenet to vacate the building. You knock on the first door and say “the building is burning down you must leave.” The tenant replies “thank you very much” and leaves the build. You do the same for the second third and fourth apartment however, on the fifth apartment the tenant says “prove it.” You now have a decision, either to stay and try to convince this person the benefits of leaving or say to yourself “let this idiot fry and I’m going to save everyone else in the building.”
My answer is the same as the lawyers who choose not to listen… NEXT! Don’t waste your time and energy as there are too many others who want your advice.
If you go to the consultations under section 5 “lawyers and medical specialists’ meetings – communications” and read consultation number 13 followed by going to section 15 “audio – video library” and watch number 32 you will be fully trained on what to do with the “magic language.” I strongly urge you to commit to memory every word as those who have taken action have been extremely successful in every lawyer meeting to my recollection.
The lawyers need to realize that have been duped by the carriers solely for the benefit of the carriers and to the detriment of the lawyers’ business and our patients well-being. Do your homework and win!
Mark Studin DC, FASBE(C), DAAPM, DAAMLP
Adjunct Assistant Professor of Chiropractic, University of Bridgeport, College of Chiropractic
Adjunct Professor, Division of Clinical Sciences, Texas Chiropractic College
Educational Presenter, Accreditation Council for Continuing Medical Education Joint Partnership with the State University of New York at Buffalo, School of Medicine and Biomedical Sciences
Academy of Chiropractic
US Chiropractic Directory
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