Academy of Chiropractic Personal Injury & Primary Spine Care Program

Quickie Consult 107 I

From the Desk of Dr. Mark Studin
Academy of Chiropractic
Preamble: Many of the issues I bring to you are very small, yet each issue is just that, an issue. If you take care of the small issues, then you will be able to build and more importantly, focus on the bigger issues...a larger practice and more family time.

"The 11th Commandment”


Just yesterday, 2 doctors shared with me that their cash flow was horrible and they couldn’t pay their bills. As always, upon hearing this, I went into my “50 question routine” to find out why. In both cases, the doctors had staff members overseeing new billing procedures with no oversight.

Oversight is the difference between delegation and abdication. That subtle difference is the arbiter between thriving success and “close your door failure.” Many of us get caught up in our lives, our practices, our patients, politics, hobbies and every other distraction life can throw at us. We also assume that our staff is highly competent, trained and will do all that is necessary to keep us on top. As a rule, our staff is wonderful, however, it is not their business, it is your business, which comes with the proviso that regardless of a good or bad week, they get paid, but you don’t.

As a rule, chiropractic practices are very large “small businesses” and require management on a continual basis. You, the doctor, are the management and no matter how good your team is, you cannot break the 11th Commandment, abdicating responsibility of guiding your business and forgoing consistent oversight in every area. Should you actively choose to do so, you must hire someone in a management position with management experience that you meet with on a regular basis who can provide you with statistics so you can have an ongoing and full understanding of your business. Anything short of that will eventually lead to failure.

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