Academy of Chiropractic Personal Injury & Primary Spine Care Program

Quickie Consult 304

From the Desk of Dr. Mark Studin
Academy of Chiropractic
Preamble: Many of the issues I bring to you are very small, yet each issue is just that, an issue. If you take care of the small issues, then you will be able to build and more importantly, focus on the bigger issues...a larger practice and more family time.

"They Will Refer"

This past weekend at the American Academy of Medical Legal Professionals' Annual Spine Symposium in Florida, we had 70 doctors from all over the country, with approximately 40 that are in the Lawyers PI Program. First, the seminar far exceeded everyone's expectations, especially mine. The speakers, sharing of information and research was outstanding and will contribute towards everyone's success in practice and business. 
Speaking to many of the "faithful" (aka my clients) in attendance, I was amazed how well-prepared they were. In asking the crowd to share with me the most important component of a case to a lawyer, 30 attendees stood there and stared at me bewildered, while the "faithful" (who definitely drank the Kool-Aid) said in unison (just like in church), "CLINIACLLY CORRELATE CAUSALITY, BODILY INJURY AND PERSISTENT FUNCTIONAL LOSS." Then...we all cracked up because everyone realized how far advanced we are in comparison to the masses. Everyone else is totally clueless.
In spending quality time with most of the doctors, I was amazed at the stories of how easily they have been able to get the lawyers to work with them. In almost every case, the doctor's CV was the key to unlocking the door to the relationship. Most of the doctors in attendance use the US Chiropractic Directory to get their CVs to the lawyers and constantly update them. 
There are no secrets and there are no short cuts. Build your credentials. You MUST read consultation #259 about the new wave that is about to hit the country and what you MUST do to stay ahead of the pack.

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